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The web site paynow.goodviewcottages.ca has the following on the homepage, "Click on Email Money Transfers or E-Transfer." I noticed that the webpage also said " Use this security question what is my booking reference ." They also said " The Interac Email Money Transfer service is available at BMO Bank of Montreal, CIBC, RBC Royal Bank, Scotiabank, TD Canada Trust, Tangerine Bank and select credit unions. Bank fees varies from 1. You can always send Email money transfers for free from Tangerine bank ING. CREDIT CARD PAYPAL PAYMENTS." The meta header had Cottage rental as the first optimized keyword. This keyword is followed by covehead area, PEI, and Cottages rental Prince Edward Island which isn't as urgent as Cottage rental. The other words paynow.goodviewcottages.ca used was Prince Edward Island cottages. pei accommodations is included but might not be seen by search crawlers.